Mocking SpongeBob also known as "Spongemock" is a image macro taken from an episode of SpongeBob SquarePants it is used as a mocking image for an opinion or point of view. It came from the episode called "Little Yellow Book". That episode first aired on November 25th,2012. In the episode squidward reads spongebobs diary saying that whenever he sees plaid he acts like a chicken. The first time this meme started was on May 4th , 2017. I think the meme became very popular because it represents how just about everyone reacts by certain opinions or statements.
part 2:
Dos Equis started to use memes to advertise for their beer because it is more of a humorous way to tell people or remind them that your brand is out there.In doing this it gets their brand out there more than others.
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